TERMS AND CONDITIONS
Last Updated:June 6, 2026
Applies to:northvalemedialabs.com
Operated by:Northvale Media Labs
Acceptance of Terms
These Terms and Conditions (“Terms”) govern your access to and use of the website located at northvalemedialabs.com (the “Site”) and any services offered by Northvale Media Labs (“we,” “us,” or “our”).
By visiting our Site, submitting an inquiry, or entering into a service engagement with us, you acknowledge that you have read, understood, and agree to be bound by these Terms and our Privacy Policy, which is incorporated herein by reference.
If you are using our services on behalf of a business or organization, you represent that you have the authority to bind that entity to these Terms.
Description of Services
Northvale Media Labs provides professional search engine optimization (SEO) and digital marketing services to US-based businesses. Our services include but are not limited to Technical SEO, On-Page SEO, Off-Page SEO & Link Building, Local SEO, Content Creation – SEO-optimized blog posts, service pages, location pages, SEO Audit, Custom SEO Strategy, GEO/AEO/AIO, Monthly Reporting. We reserve the right to modify, expand, or discontinue any service at any time. Any such changes affecting active client engagements will be communicated with reasonable notice.
Eligibility & Use of Website
Our website and services are intended for business owners, marketing professionals, and decision-makers of US-based companies. By using our Site, you represent that:
- You are at least 18 years of age
- You have the legal capacity to enter into binding agreements
- You are using the Site for lawful business purposes only
- The information you provide to us is accurate and complete
We reserve the right to refuse service to anyone for any reason at any time, including but not limited to violations of these Terms.
Free SEO Audit Request
Our website offers a complimentary SEO audit request form through which prospective clients can submit their website details and business information. By submitting this form, you acknowledge and agree to the following:
- No obligation: Submitting the free audit request does not create a contractual obligation on your part or ours. It is an expression of interest only.
- Accuracy of information: You agree to provide accurate, complete, and truthful information in your submission.
- Follow-up communication: By submitting the form, you consent to being contacted by Northvale Media Labs via email or phone in connection with your inquiry. This is not marketing consent — it is a response to your request.
- Audit ownership: Any audit, analysis, or strategic recommendations we provide as part of the free audit remain the intellectual property of Northvale Media Labs until a paid engagement is confirmed.
- Response timeline: We aim to respond within 24 hours on business days. Response times are not guaranteed and may vary.
The free SEO audit is provided as a good-faith demonstration of our capabilities. It is not a comprehensive audit and should not be relied upon as a complete assessment of your website’s SEO health.
Client Engagement & Services
All paid service engagements between Northvale Media Labs and a client are governed by a separate Service Agreement and SEO Services Contract signed by both parties. These Terms supplement but do not replace those agreements.
Service Commencement
Services commence only upon: (a) execution of a signed Service Agreement, and (b) receipt of the full setup fee and first monthly retainer. No work will begin until both conditions are satisfied.
Minimum Engagement Period
All client engagements require a minimum commitment of six (6) months. This minimum term exists because SEO is a cumulative process — meaningful results require consistent effort over time, and shorter engagements do not allow sufficient time to demonstrate value.
Client Cooperation
Effective SEO requires cooperation from both parties. Clients agree to:
- Provide timely access to required platforms (website CMS, Google Analytics, Google Search Console)
- Review and approve content within five (5) business days
- Notify us before making significant changes to their website
- Respond to communications within a reasonable timeframe
- Not simultaneously engage other SEO providers without prior written disclosure
Delays or failures in client cooperation may affect deliverable timelines. Northvale Media Labs shall not be held responsible for delays or reduced results caused by a lack of timely client cooperation.
Payment Conditions
- Advance Payment: The setup fee and first monthly retainer must be paid in full before any work begins. No exceptions.
- Currency: All fees are denominated and payable in United States Dollars (USD).
- Payment Methods: Wise bank transfer, Stripe, or such other method as mutually agreed in writing.
- Non-Refundable: All fees paid are strictly non-refundable once work has commenced for any billing period. This includes setup fees and monthly retainers.
- Late Payment: Monthly retainers not received within five (5) business days of the due date may result in suspension of services. A late fee of 5% of the outstanding amount per month may be applied.
- Taxes: Clients are solely responsible for any applicable taxes, bank transfer fees, or currency conversion charges associated with payments.
- Chargebacks: Initiating an unauthorized chargeback or payment dispute constitutes a material breach of these Terms. We reserve the right to suspend services immediately upon any chargeback filing and pursue recovery of disputed amounts plus applicable fees.
Results Disclaimer
Important: No SEO agency can guarantee specific search engine rankings, traffic volumes, or business outcomes. Anyone who guarantees first-page rankings is misrepresenting the nature of SEO.
Search engine rankings are determined by algorithms controlled by third parties (Google, Bing, etc.) that are subject to change without notice. Rankings are influenced by hundreds of factors including competitor activity, algorithm updates, market changes, and website content — many of which are outside our control.
Northvale Media Labs commits to:
- Consistent professional effort and industry best practices
- Transparent reporting on all activities and outcomes
- Measurable improvement over the course of the engagement
- Our 6 months Service Guarantee: if no measurable improvement in keyword rankings or organic traffic is observed within 90 days of commencement, we will provide one additional month of service at no charge
The 6 Months Service Guarantee applies only when the client has fulfilled all cooperation obligations outlined in Section 5 of these Terms. It does not apply in cases of client non-cooperation, unauthorized website changes, or force majeure events.
Intellectual Property
Our Content
All content on the Northvale Media Labs website — including text, graphics, logos, images, and methodologies — is the exclusive property of Northvale Media Labs and is protected by applicable intellectual property laws. You may not reproduce, distribute, or create derivative works from our website content without our prior written permission.
Client Deliverables
Upon receipt of full payment for a given billing period, all content, reports, and deliverables created specifically for a client become the property of that client. This includes blog posts, optimized copy, and strategy documents created under the engagement.
Agency Methodology
Northvale Media Labs retains exclusive ownership of all proprietary tools, processes, frameworks, and methodologies developed by us, whether or not incorporated into client deliverables. Nothing in a client engagement transfers ownership of our core processes to the client.
Case Studies & Portfolio
We reserve the right to reference client engagements in our portfolio and marketing materials as case studies, provided we do not disclose confidential business information without the client’s prior written consen
Confidentiality
Both parties acknowledge that in the course of engaging our services, confidential information may be shared. Each party agrees to:
- Keep confidential all proprietary information, business strategies, pricing, client lists, and trade secrets disclosed by the other party
- Not disclose such information to any third party without prior written consent
- Use confidential information only for the purposes of the engagement
- Apply at least the same degree of care to protecting the other party’s confidential information as they apply to their own
This confidentiality obligation survives the termination of any engagement for a period of two (2) years. It does not apply to information that is publicly available, independently developed, or required to be disclosed by law.
Prohibited Uses
You agree not to use our website or services for any of the following prohibited purposes:
- Requesting SEO practices that violate search engine guidelines (e.g., link schemes, keyword stuffing, cloaking, doorway pages)
- Submitting false, misleading, or fraudulent information in any form or inquiry
- Attempting to reverse engineer, copy, or replicate our proprietary processes or strategies
- Using our services to promote illegal, harmful, or deceptive products or services
- Interfering with or disrupting our website’s functionality or servers
- Harassing, threatening, or abusing Northvale Media Labs personnel
- Impersonating any person or entity, or misrepresenting your affiliation with any organization
- Attempting to gain unauthorized access to our systems, client data, or internal tools
Violation of these prohibitions may result in immediate termination of services, legal action, or both.
Limitation of Liability
To the maximum extent permitted by applicable law, Northvale Media Labs, its founders, employees, and contractors shall not be liable for:
- Any indirect, incidental, special, consequential, or punitive damages
- Loss of profits, revenue, data, or business opportunities
- Damages resulting from Google algorithm updates or search engine policy changes
- Damages resulting from client-initiated changes to their own website
- Any damages arising from third-party tools or platforms used in the delivery of services
- Interruptions in service caused by circumstances beyond our reasonable control (force majeure)
In any event, our total aggregate liability to any client shall not exceed the total fees paid by that client to Northvale Media Labs in the six (6) months immediately preceding the event giving rise to the claim.
Our website and free audit are provided “as is” without warranties of any kind, either express or implied. We do not warrant that our website will be uninterrupted, error-free, or free of viruses or other harmful components.
Indemnification
You agree to defend, indemnify, and hold harmless Northvale Media Labs and its founders, employees, contractors, and agents from and against any claims, liabilities, damages, losses, and expenses — including reasonable legal fees — arising out of or in connection with:
- Your use of our website or services
- Your violation of these Terms
- Your violation of any third-party rights, including intellectual property rights
- Any content you provide to us that is false, misleading, or infringes third-party rights
- Any unauthorized website changes you make during an active engagement
Termination
By the Client
Clients may not terminate during the Initial Term (6 months). After the Initial Term, either party may terminate the engagement with thirty (30) days written notice. All outstanding fees become immediately due upon notice of termination.
By Northvale Media Labs
We reserve the right to terminate any engagement immediately and without notice in the following circumstances:
- Non-payment of any fee after a 5-day grace period
- Client requests for SEO practices that violate search engine guidelines
- Abusive, threatening, or harassing conduct toward our team
- Material breach of the Service Agreement or these Terms
- Discovery that client’s business is engaged in illegal activities
Effect of Termination
Upon termination, we will deliver all completed work product within fourteen (14) days. Access to client platforms will be revoked. No refunds will be issued for services already rendered. Confidentiality obligations and IP provisions survive termination.
Governing Law & Dispute Resolution
These Terms shall be governed by and construed in accordance with applicable laws. In the event of any dispute arising from or in connection with these Terms or any service engagement, the parties agree to the following process:
- Good Faith Negotiation: The parties will first attempt to resolve the dispute through direct, good-faith negotiation for a period of thirty (30) days.
- Mediation: If negotiation fails, the parties agree to attempt resolution through non-binding mediation before initiating any formal legal proceedings.
- Legal Action: If mediation is unsuccessful, either party may pursue legal remedies available to them under applicable law.
By accepting these Terms, clients waive the right to participate in class action lawsuits against Northvale Media Labs in connection with services rendered under these Terms.
Changes to These Terms
We reserve the right to update or modify these Terms at any time. When we make material changes, we will:
- Update the “Last Updated” date at the top of this page
- Notify active clients by email of any significant changes that affect their engagement
Your continued use of our website or services after any changes constitutes your acceptance of the updated Terms. If you do not agree with the updated Terms, you should discontinue use of our website and notify us in writing if you are an active client.
We encourage you to review these Terms periodically to stay informed of any updates.
Contact Us
If you have any questions about these Terms and Conditions, wish to exercise any rights, or need to get in touch with us for any legal matter, please contact us using the details below:
NORTHVALE MEDIA LABS